What are Doorway Pages in SEO? And Why You Should Avoid This Tactic

What are Doorway Pages?

Doorway pages are large set of poor-quality web pages created for spamindexing where each page is optimized for a specific keyword or phrase.A doorway page might even take a searcher away from the page they thought they were being directed to and send them to a different website.

Doorway pages tend to be very generic, and are sometimes written in a way that they make no sense to a human reader, but would perform very well in the search engines. Webmasters are told to submit doorway pages to improve search engine traffic.

doorway pages

Doorway pages tend to frustate usersby directing them to sites other than the ones they selected. Therefore, Google may take action on the sites that are making use of such practices.

Matt Cutts: Is Posting Blog Updates to Twitter Considered a Doorway?

 

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About Navneet Singh

Navneet Singh is a young enthusiast who Loves Internet Marketing and is always eager to share useful and authentic content on SEO, link building, social media marketing, content marketing, and conversion rate optimization to help others. A Software Engineer By Chance and Working as a CEO in SEO Experts Company India, one of the Top Rated SEO Agencies in India. A Basket Ball Player and a Budding Entrepreneur.

Navneet Singh

Navneet Singh is a young enthusiast who Loves Internet Marketing and is always eager to share useful and authentic content on SEO, link building, social media marketing, content marketing, and conversion rate optimization to help others. A Software Engineer By Chance and Working as a CEO in SEO Experts Company India, one of the Top Rated SEO Agencies in India. A Basket Ball Player and a Budding Entrepreneur.