Great customer service is the lifeblood of any business. It is all about bringing your customers back. You can sell anything to anyone once. In this scenario Kissmetrics created an infographic on how much of an impact customer service can have on your business.
Key Highlights
- Only 50% of consumers give brand only 1 week to respond to a question before they stop doing business with them.
- 26% of consumers post a negative comment on social networking sites like Facebook & Twitter
- 79% of those that complained about poor customer service had their complaints ignored.
- 21% of those that complained about poor customer service had their complaints answered.
- 51% of thode that did get a response, had positive reactions to the brand that they were complaining about.
- 22% of thosw that did get a responce, posted a positive comment about the organization.
- People are twice as likely to talk about bad customer service than good customer service.
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