What are Citations
Citations are defined as on online presence of your business’s name with another piece of business information, such as phone number, address, website, or a combination of the three.
Google want to do their job as best as possible by referring users to sites and content that is the most relevant to what they are looking for by constantly evolving its search index.
1) Go to Google Analytics Signup and use your gmail account to sign-in with, and if you do not have a Gmail account, then create your Google account first
It refers to search engine optimization(SEO) technique of presenting different content or URLs to human users and search engines.
Creating an XML sitemap helps search engines better crawl and categorize your site. And verifying the ownership of your site helps Google to know about the owner of your site before they’ll show your website information in their search results. If you are running a WordPress blog, then you can follow the guidelines here.